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Baptist Communicators Association

BCA 2013 - Little Rock, Arkansas

Workshop Schedule - April 17-20, 2013
Workshop Program (.pdf)

Wednesday, April 17

Noon BCA Officers Meeting/Lunch
2 p.m. Workshop Registration (Capital Hotel)
4:30 p.m. New Member Fellowship sponsored by Baptist Press
6 p.m. Opening Reception (Old State House)
Featuring Alyse Eady, Miss Arkansas 2010 and Co-Anchor of "Today's THV This Morning," Little Rock Ark.

Reception sponsored by Arkansas Baptist agencies & institutions:
Arkansas Baptist State Convention, Arkansas Baptist Foundation, Arkansas Baptist Children's Homes, Arkansas Baptist News, Ouachita Baptist University and Williams Baptist College

Thursday, April 18

7:30 a.m. Breakfast (Capital Hotel) - Welcome & Devotional
Devotional by Dr. Terry Carter, Associate Dean of the Pruet School of Christian Studies, Ouachita Baptist University, Arkadelphia, Ark.
8:45-10 a.m. Breakout Sessions
  1. Photography: What You Need to Know (Part 1 of 2)
    Jim Veneman, Director of Visual Communication, Union University, Jackson, Tenn.

  2. Visual Impact I: Telling Your Story While Building the Brand
    Andy Dean, Founder & President, Dean Film & Video, Memphis, Tenn.

  3. Strategic Planning that Works
    Dr. Randall Wight, Dean of the Sutton School of Social Sciences, Ouachita Baptist University, Arkadelphia, Ark.

  4. Secrets of a Successful Small Shop
    Julie McGowan, News & Media Relations Director, Oklahoma Baptist University, Shawnee, Okla.
    Stella Prather, Communications Director, Arkansas Baptist Children's Homes, Little Rock, Ark.

  5. Graphic Design Impact
    Eric Yarbrough, Director of Marketing Design, Baylor University, Waco, Texas
10 a.m. Refreshment Break sponsored by SBC International Mission Board
10:30-11:45 a.m. Breakout Sessions
  1. Photography: What You Need to Know (Part 2 of 2)
    Jim Veneman, Director of Visual Communication, Union University, Jackson, Tenn.

  2. Visual Impact 2: Creating Quality Through Cinematic Motion
    Andy Dean, Founder & President, Dean Film & Video, Memphis, Tenn.

  3. Effectively Marketing Your Organization
    Denver Peacock, Senior VP & Chief Marketing Officer, Cranford Johnson Robinson Woods, Little Rock, Ark.

  4. Career Transitions: From Surviving to Thriving
    Dr. Katherine Chute, Director of Communications, California Baptist University, Riverside, Calif.

  5. What Editors Want (Panel Discussion)
    Art Toalston, Editor, Baptist Press, Nashville, Tenn. Tim Yarbrough, Editor, Arkansas Baptist News, Little Rock, Ark.
Noon-1:30 p.m. Keynote Luncheon: Social Media Impact (Capital Hotel)
Brent Gambill, VP & Director of Digital & Social Media, Martin-Wilbourn Partners, Little Rock, Ark.

Luncheon sponsored by LifeWay Christian Resources
2-3:15 p.m. Breakout Sessions
  1. Anatomy of a Grand Prize:
    Panel Discussion by BCA Grand Prize Winners
    Barbara Denman, Director of Communications, Florida Baptist Convention
    Matt Jones, Senior Photographer, SBC International Mission Board
    Doug Rogers, Director of Communications & Technology Services, Alabama Baptist State Board of Missions

  2. Branding Your Organization
    Millie Ward, President, Stone Ward, Little Rock, Ark.

  3. Ministry vs. Career: What Makes Your Job a Ministry?
    Bill Bangham, Director of Editorial and Photography, SBC International Mission Board, Richmond, Va.

  4. Social Media Matters
    Cam Tracy, Web Development Agent, Union University, Jackson, Tenn.
3:15-3:45 p.m. Refreshment Break sponsored by Baptist Health
3:45-5 p.m. Affinity Group Roundtable Discussions (Editorial, Electronic Media, Graphic Design, Management, Marketing/Public Relations, Photography)
6 p.m. Arkansas Travelers Picnic Buffet and Ballgame sponsored by GuideStone Financial Resources
(or explore the River Market District and dinner on your own)

Friday, April 19

7:30 a.m. Breakfast (Capital Hotel)
Devotional by Ken Shaddox, Senior Pastor, Park Hill Baptist Church, North Little Rock, Ark.
9 a.m.-noon Heifer International Tour and Communications Briefing
Noon-1 p.m. Lunch
1:30-4:30 p.m. Clinton Presidential Library Tour
4 p.m. BCA Mission Project: Promise House Maternity Home Baby Shower
Bring gifts, gift cards or financial donations for baby shower for unwed, pregnant teenage girls
6:30 p.m. Wilmer C. Fields Awards Banquet (Capital Hotel) sponsored by SBC North American Mission Board
Dinner Music by Ouachita Baptist University Jazz Combo

Saturday, April 20

7:30 a.m. Breakfast (Capital Hotel)
Devotional by Margaret Colson, Executive Director, Baptist Communicators Association, Atlanta, Ga.
8:45 a.m. BCA Business Session
  • BCA President's Address: Russ Rankin, Manager of Editorial Services, LifeWay Christian Resources
  • BCA Treasurer's Report: Barbara Denman, Director of Communications, Florida Baptist Convention
  • Announcement of BCA logo competition winner & unveiling of new BCA logo
  • Invitation to 2014 BCA workshop in Ridgecrest, N.C.
  • Presentation of BCA grand prize door prize
  • Election of new BCA officers
  • Recognition of outgoing BCA officers
  • Other business
10 a.m. Adjourn
Baptist Communicators Association

Executive Director: Margaret Colson | 678-641-4457
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